So
far we have been writing about the added value BIG DATA provides and how it has
been implemented in different industries. Today we are going to tell you about
the challenges involved when applying BIG DATA into your businesses.
A
lot of businesses are moving their data bases to BIG DATA programs thinking it
is an easy project to implement and that by placing all the information they
have they will end up with amazing reports and results. In order for BIG DATA to
work you first need to process all the data you have, this requires someone to
manage and control all the information that is going to be migrated to your BIG
DATA base. You cannot put random information and expect to get a great report
out of it. “Big Data is a powerful tool
for inferring correlations, not a magic wand for inferring causality.”(Joost Swarte.
http://www.newyorker.com/online/blogs/elements/2013/04/steamrolled-by-big-data.html)
There are three key points a company should keep in mind; The amount of
information that you currently have and the one that will be coming in
(Volume), The speed at which this information will come from your providers,
could be clients, records, etc. (Velocity) and also the diversity of the
information you will have (Variety).
You
need professionals that can help you manage the three V’s of Big Data to obtain
big results. It is a process that you will like to do it properly otherwise the
end result could be information that has nothing to do with what you expected
and a lot of money thrown away.
I
will leave you with this short video that talks about the concepts that need to
be taken into account.
Sources:
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